Smartphones have undergone a huge evolution – from early cell phones that looked and weighed almost like bricks and had clumsy antennae protruding to today’s smartphones with sleek and beautiful bodies and form factors.
It’s not just the form factor or the look factor that has morphed almost everything about these devices as it has undergone a massive change.
Today’s flagship smartphones boast a foldable display, triple and quad cameras, 144Hz refresh rate, and are 5G compatible. Even entry-level smartphones come with a touchscreen, great battery life, and dual to triple cameras. These smart devices have become more than just a tool to stay connected with others. They enrich our lives and reshape the world; after all, never before has any other device combined nearly every element of mass media in history.
Storage – The unsung innovation
Network speed, pixel count, camera quality, and battery size are often taken as benchmarks for smartphone performance and quality. However, the storage that powers and impacts the form factor and speed of these devices is often overlooked. This little-known innovation, storage, is essential to enable mobile handset suppliers to offer the latest innovations.
India was the world’s third largest 5G smartphone market, with 7% of global 5G shipments, shipping 10 million units in Q3 20211. In other words, this means that the volume of data generated by Phones will also proliferate, requiring larger and faster storage solutions to capture data at the rate it is created and process it at the rate it is streamed or consumed.
It’s not just about speed. Over time, smartphones have become the device people turn to for work, entertainment, gaming, shopping, banking, video recording and many other similar needs. He became a personal assistant. As a result, it has to store huge amount of data reliably. Therefore, as mobile phones evolve, storage must also evolve.
Evolution of mobile storage
More often than not, mobile storage is taken for granted. However, think for a minute about what a smartphone without storage will be like.
Just like smartphones, storage has also seen an impressive evolution. The first onboard storage solution was a mobile disk on chip (mDOC) created by Western Digital2. Later in 2007, the first integrated storage standard, e.MMC, was introduced and coincided with the first smartphones as it offered higher speeds and capacities needed by smartphones since these had more features.
As smartphones rapidly evolved and became more powerful and feature-rich, they demanded more responsive and faster storage solutions. Add to that 4G which has proven revolutionary for smartphone use cases and ushered India into an app economy.
Good network speed has also given the necessary impetus to mobile phone games in the country. Today, gambling in India is a significant $1.5 billion market. It should triple in size to reach more than 5 billion dollars by 2025, thanks to the “mobile-first”3 phenomenon.
Therefore, a storage solution that meets the current requirement of a smartphone is needed. Western Digital recently announced iNAND® TM EU551, its second generation UFS 3.1 storage solution for mobile phones. It meets the demands of the latest versions of today’s smartphones, such as mixed workloads, download speeds for rich media such as 8K, and faster app launch and download speeds.
Consumers have taken the evolution of smartphones with immense delight and continue to look forward to what this smart device has to offer for the foreseeable future. With 5G becoming a reality, there is potential for another evolution in smartphone usage, much like what happened in the 4G era.
Regardless of the changes we see in smartphones: storage will evolve and continue to play an important role in it.
(The above article was originally written by Jaganathan Chelliah, Senior Director, Marketing, India Middle East and TIA, Western Digital. All thoughts mentioned in the article are personal and India TV does not endorse them. no liability)
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