Supermarket shelves full of NOL stock now

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SUPERMARKETS prioritize Christmas goods over other basic supplies as Brits rush to buy holiday staples.

Supply chain issues continue to hit stores, which means Britons are rushing to buy their Christmas dinner essentials ahead of time.

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Stores prioritize Christmas items over household essentialsCredit: David Dyson – The Sun
Empty aisles have been spotted at stores including this Tesco store in Slough

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Empty aisles have been spotted at stores including this Tesco store in SloughCredit: w8media
Bottled water was scarce at this Asda hypermarket in Slough

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Bottled water was scarce at this Asda hypermarket in SloughCredit: w8media

Gaps on the shelves have been caused by panic among shoppers buying essentials, and the lack of truck drivers means they cannot be restocked as deliveries cannot keep up.

Chancellor Rishi Sunak recently warned that shortages would hit families this Christmas.

Amid the crisis, shoppers have already raided supermarket shelves to pack their festive food, with Christmas pudding sales up 45% and frozen turkeys up 409%.

This means stores are prioritizing Christmas staples over other household favorites, according to The Sun.

To ensure that enough seasonal food shipments reach shelves, supermarkets are reducing the variety of certain products in some cases.

Shoppers might see fewer choices of items like pasta and bottled water on sale, as Christmas favorites are delivered to stores first.

Pints ​​of milk were also items supermarkets stopped selling so much when the British panicked last year when the Covid crisis hit.

But exactly which essentials stores choose to leave in warehouses versus seasonal staples vary from store to store.

This means that while a supermarket may choose to reduce the range of a product in one store, for example, it may be in normal supply at another branch.

Due to the lack of choice, you may not be able to find the exact brand of essentials that you are looking for.

It comes as the UK faces a mega deficit of 100,000 truck drivers, meaning there are not enough deliveries to stores.

Some retailers, including Tesco, Asda and Marks & Spencer, are offering bonuses of £ 1,000 to new truck drivers to ward off the threat of empty shelves.

While the British Retail Consortium’s food and sustainability director, Andrew Opie, said the truck driver crisis had already created “some gaps on the shelves”, this could become a problem before Christmas.

“As the situation may get more difficult as Christmas approaches, retailers will prioritize food and produce needed so everyone can enjoy the holiday season. “

It also raised concerns that the British might miss their Christmas Day roasts, with farmers warning you to order your turkey now or risk running out.

The British Meat Processors Association (BMPA) told The Sun that labor shortages in the meat industry are also reaching a “critical level”, leading to “shelf shortages and shortages of certain products” .

A spokesperson for the BMPA said: “Without short-term emergency government assistance to enable us to fill the skills and personnel gaps by allowing us to bring in experienced workers from overseas, these food supply chain problems will worsen and last well beyond Christmas into next year. “

Buyers could also see food prices rise by the end of the year.

Morrisons warned the cost of goods would rise, and the Heinz boss said the company was increasing the cost of products, including ketchup and baked beans.

Soaring food prices will also help increase the cost of inflation, experts have warned.

This could mean the Brits will have to shell out an additional £ 1,800 by the end of the year just to get by.

Party food hits shelves and Brits are rushing to buy them

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Party food hits shelves and Brits are rushing to buy them
Freezers were empty in Asda's Slough store with virtually no frozen food in stock

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Freezers were empty in the Asda’s Slough store with virtually no frozen food in stockCredit: w8media
Rishi Sunak admits there will be shortages over Christmas because “we can’t wave a magic wand”

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