NEW YORK–(BUSINESS WIRE)–March 10, 2022–
PRSA, the nation’s leading trade organization serving the communications community, and Muck Rack, the public relations management platform, today announced a multifaceted partnership. Muck Rack will serve as the Titanium Tier Sponsor for the PRSA and ICON 2022 75th Anniversary Celebration, to be held November 13-15 at the Gaylord Resort & Convention Center in Grapevine, TX.
“PRSA and Muck Rack are two organizations working to support communicators around the world and we are delighted to have Muck Rack on board as the main sponsor of our flagship events this year,” said Dr Felicia Blow, April 2022 President PRSA. “Our relationship with Muck Rack goes back many years and we look forward to working with their team to show the value of their software which helps communications professionals easily find journalists, follow the news and create reports that demonstrate their impact.”
“Throughout its rich history, PRSA has remained the heart of the public relations community and we are delighted to support and celebrate the contributions they have made to connect and guide the profession,” said Greg Galant, CEO and co-founder of Muck Rack. “While the fundamentals of public relations have not changed, the speed, technology and introduction of new media have changed a lot about how media is earned. Muck Rack looks forward to working closely with PRSA and its members to continue to strengthen the relationship between PR professionals and journalists who will help tell the great stories of the next 75 years.”
As part of this partnership, PRSA and Muck Rack will work together to provide their respective clients and members with in-depth insight into the state of the PR industry by partnering with programming and content such as the 2022 Report on the state of Muck Rack’s public relations.
Those interested in attending ICON 2022 – and organizations interested in becoming a sponsor – can learn more on the ICON 2022 website. PRSA members can learn more about Muck Rack by requesting a demo.
Muck Rack enables organizations to build trust, tell their stories, and demonstrate the unique value of earned media. Its Public Relations Management (PRM) platform organizes millions of data points to help PR teams be more effective at finding journalists, generating coverage, monitoring news and proving the value of their work. Journalists use Muck Rack’s free tools to showcase their portfolios, analyze news on any topic, and measure the impact of their stories. Founded in Brooklyn, NY in 2011, Muck Rack’s fully remote workforce is spread across the globe. Learn more at muckrack.com.
The Public Relations Society of America (PRSA) is the nation’s premier professional organization serving the communications community. PRSA is the leading advocate for industry excellence and ethical conduct and provides its members with lifelong learning opportunities and cutting-edge resources to enhance professional relationships and support them every step of the way. of their career. With nearly 30,000 members, the PRSA is collectively represented by 110 chapters and 14 professional interest sections, and on nearly 375 college and university campuses through its student organization, the Public Relations Student Society of America (PRSSA). . For more information, visit www.prsa.org.
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[email protected] Zebian
KEYWORD: TEXAS NEW YORK UNITED STATES NORTH AMERICA
SECTOR KEYWORD: PUBLIC RELATIONS/INVESTOR RELATIONS COMMUNICATIONS OTHER TECHNOLOGIES TECHNOLOGIES SOFTWARE
Copyright BusinessWire 2022.
PUBLISHED: 03/10/2022 09:00 AM/DISC: 03/10/2022 09:01 AM
Copyright BusinessWire 2022.